Australian Web3 gaming company Immutable Pty. Ltd. has announced today that it’s working with Amazon Web Services Inc. to develop a number of infrastructure and go-to-market initiatives designed to accelerate the onboarding of game studios to Web3 and drive digital ownership of in-game items.

Web3-based gaming, in terms of what Immutable offers, is the use of blockchain technology that enables players to own and trade in-game digital assets, with 100 million gamers globally expected to be onboarded in the next two years.

Immutable is joining the AWS ISV Accelerate program, a co-sell program for organizations that provide software solutions that run on or integrate with AWS. The program helps companies drive new business and accelerate sales cycles by connecting participating independent software vendors with the AWS Sales organization.

Through its inclusion in the program, Immutable gains access to expert resources from AWS to help secure prospective customers and ultimately close deals with major game studios from around the world.

The partnership will also allow Web3 gaming projects built on Immutable to enroll in AWS Activate, a startup program that assists companies in bringing their idea to market. Participants gain AWS credits, technical support, training and resources. Up to $100,000 in AWS credits are available to scale AWS infrastructure, while participants can also tap into Immutable’s expertise in integrating, building, launching and growing their own web3 games.

Although only announced today, one Immutable Web3 gaming partner, Magmabyte, has already participated in the AWS Activate program. “By joining AWS ISV Accelerate and AWS Activate programs, we’re able to provide our vast network of game developers with a turnkey solution for quickly building and scaling Web3 games,” Jason Suen, chief commercial officer at Immutable, said in a statement.

John Kearney, head of startups at Amazon Web Services Australia and New Zealand, said that “AWS is supercharging Immutable’s development by onboarding new game studios and providing them with resources through our flagship AWS Activate startup program and AWS’s ISV Accelerate Program, which give them the tools to accelerate their global launch.”

Immutable, which previously pitched itself as a platform for nonfungible tokens, is venture capital-backed, having last raised $200 million on a $2.5 billion valuation in March 2022. Investors in the company include Temasek Holdings Pvt. Ltd., Animoca Brands Corp. Ltd. and Tencent Holdings Ltd.