Application of decision sciences and AI, allows brands to reimagine analytics and leverage data to empower their customers. Manthan Systems, a leading cloud analytics company known for pioneering applications for consumer-facing businesses, will be the Gold Sponsor of Vibe Marketer’s Fest – the region’s first, largest and most credible marketing technology event.

Scheduled on 5 and 6 November 2019 in Dubai, the summit will examine how companies can build a marketing blueprint connecting MarTech stack to goals, strategies and priorities.

Global experts, and best minds will discuss MarTech strategy and practical implementation of solutions like Artificial Intelligence, Customer Data Platforms, Machine Learning, VR and Automation.

“Some of the top trends for marketers include customer personalisation and voice search, both are dependent on AI and Machine Learning. Market reports also suggest AI could boost the total economic growth in the UAE and Saudi Arabia by $397 billion. Manthan’s expertise can enable consumer-facing brands develop effective customer centric algorithms” said Sanjay Swamy, Director of Strategic Partnerships at Vibe Projects.

Speaking about their participation and what they aim to achieve at the summit, Ehtesham Mohammed, SVP – EMEA at Manthan said ““We have been engaged with top B2C businesses in the Middle East for over a decade, and it’s heartening to see the emphasis on customer-centric growth across our client base. Manthan’s AI powered customer engagement solution enables marketers to leverage insights from their rich enterprise customer data and connect with their audience better. I am looking forward to interacting with progressive marketers at this MarTech fest, learn from them and share some of our client success stories.””

The two day summit opens with a conference with experts from global, regional companies including Emirates NBD, Talabat, Novo Cinemas, Schneider Electric, Union National Bank and many others. Day two would be dedicated for workshops offering deep practical knowledge working on real-life case studies.

For more information about the event visit https://www.vibeprojects.com/ or email connect@vibemarketers.com