E-commerce Bahraini platform, HOMIEZ, will offer BenefitPay as a payment method to 150+ vendors currently on the platform. Integrating BenefitPay will be an added valuable feature that will create convenient and secure payment transactions for vendors and consumers, in addition to enriching the existing features and robust business process extensions on the platform.

Established in 2018, the comprehensive and innovative platform allows vendors to promote their business and sell their products and services to a wider segment, ultimately connecting consumers to a variety of goods and services. Homiez’s current category list, subject to expansion, includes: grocery, all retails products under the market category, maintenance and services, stationary, spa and fitness, flowers and confectionery, food and catering, as well as cleaning services and laundry.

Abdulwahed AlJanahi, Chief Executive of BENEFIT, said: “Creating such partnerships is in line with our mandate to offer innovative solutions to strengthen relationships between businesses and their consumers. HOMIEZ integrating BenefitPay will ensure a fast, reliable, and familiar service that is increasing in demand. It pleases us to support and assist homegrown establishments further expand their services and we look forward to it.”

Sadeq Abdulrasool, Chief Digital Officer of Homiez said: “We are happy to announce this initiative, and we look forward to this fruitful partnership. Offering “BenefitPay” as a payment solution is in line with our mission of providing the best customer experience, ultimately providing our customers with additional payment methods when purchasing through HOMEIZ. In the occasion of this partnership, we will be offering free deliveries for all purchases made via BenefitPay.”

This partnership comes in line with the Kingdom’s vision to create an ecosystem that allows for innovative collaborations, as well as its vision of creating a cashless economy by offering various innovative digital choices such as BenefitPay, which has revolutionized electronic financial services in Bahrain, servings over 300,000 users.