Morethan 35 Epson channel partners were invited to the company’s newly launched Experience Centre in DAFZA for a demonstration of Epson’s next generation of EcoTank ITS printers (L4150, L4160, L6160, L6170, L6190), which feature a new design with a front ink tank and improved bottles, making them more compact and even easier to use.  

Also on display were Epson’s latest home cinema projectors -EH-TW5600, EH-TW5650 and EH-TW6100. They are ideal for film enthusiasts, gamers and sports fans who want to watch Full HD content on the big screen in the comfort of their own home. The projectors offer high definition 2D and 3D viewing and are easy to set up and use.

During the event, Epson presented the company’s latest channel strategies and the roadmap for the rest of the year. Partners also shared their valuable input and ideas for further cooperation.

Jason Whiley, director of sales, Epson Middle East, said: “At the event, we received positive feedback from our channel partners about our new versatile ITS printers which appeal to home, photo, home office and small office users. They are a game changer. They not only do away with the need for cartridges but are also more user friendly and take up less space.”

Underpinning the modified design of the printers is an enhanced ink filling system engineered to minimise the risk of spills and mess. At every stage it minimises spills with bottles that are easier to open, easier to pour and feature a mechanism that ensures the right tanks are filled with the corresponding colour.

Reducing printing costs by 90% on average[1], the EcoTank ITS range delivers an ultra-low cost per page, thanks to the included high yield inks and ultra-high-capacity ink tank. These cartridge-free printers also save time as the user can go much longer between refills.