{"id":15677,"date":"2021-09-13T07:16:41","date_gmt":"2021-09-13T07:16:41","guid":{"rendered":"https:\/\/web3unplugged.io\/blog\/?p=15677"},"modified":"2021-09-13T07:16:46","modified_gmt":"2021-09-13T07:16:46","slug":"emirates-launches-first-airline-virtual-reality-app-in-oculus-store-the-worlds-most-popular-vr-platform","status":"publish","type":"post","link":"https:\/\/web3unplugged.io\/blog\/emirates-launches-first-airline-virtual-reality-app-in-oculus-store-the-worlds-most-popular-vr-platform\/","title":{"rendered":"Emirates Launches First Airline Virtual Reality App In Oculus Store, The World’s Most Popular VR Platform"},"content":{"rendered":"\n

Experience Emirates\u2019 fully-enclosed Gamechanger First Class Suites, explore the airline\u2019s signature A380 Onboard Lounge, or check out the cabin around your own seat in row 77 from the comfort of your home, with the airline\u2019s award-winning and industry-leading virtual reality (VR) experiences<\/a>.<\/p>\n\n\n\n

Available on emirates.com to anyone with an internet connection, via the Emirates app, and now on the Oculus Store for Oculus Rift users, Emirates has taken the next step in its ambition to reach and engage audiences around the world with cutting-edge VR technology. Learn more about the Emirates VR experience on Oculus Rift here<\/a><\/p>\n\n\n\n

Boutros Boutros, Emirates\u2019 Divisional Senior Vice President, Corporate Communications, Marketing and Brand,<\/strong> said: \u201cEmirates aims to provide innovative and outstanding customer experiences whether onboard, on the ground, or in the digital space. In 2018, we were the world\u2019s first airline to introduce advanced web VR technology on our digital platforms, offering our customers an immersive opportunity to learn about the fantastic Emirates experience that awaited them before they stepped on board. We\u2019ve continued to invest and develop that experience, and today we are delighted to be the first airline to launch a fully-fledged Oculus VR app.<\/p>\n\n\n\n

\u201cThis initiative expands our global reach and ability to engage with our audiences across digital platforms. It is also particularly relevant right now, as many people have not travelled for a while due to the pandemic, and are seeking inspiration and researching and rediscovering their flight options.\u201d<\/p>\n\n\n\n

Created in partnership with technology company Renacen, Emirates\u2019 customers can navigate through Economy, Business and First Class cabins, explore their seats, as well as the iconic Onboard Lounge and Shower Spa on the Emirates A380 using navigational hotspots. Emirates is working on an updated version featuring its Premium Economy cabin and latest A380 aircraft interiors.<\/p>\n\n\n\n

In future developments, Emirates plans to offer customers the ability to explore destinations, select a cabin, and book and pay for their Emirates flight from within the Emirates Oculus VR app.<\/p>\n\n\n\n

Currently, users can explore the following Emirates\u2019 VR experiences via:<\/p>\n\n\n\n