The Associated Press has issued guidelines on artificial intelligence, saying the tool cannot be used to create publishable content and images for the news service while encouraging staff members to become familiar with the technology.<\/p>\n\n\n\n
AP is one of a handful of news organizations that have begun to set rules on how to integrate fast-developing tech tools like ChatGPT into their work. The service will couple this on Thursday with a chapter in its influential Stylebook that advises journalists how to cover the story, complete with a glossary of terminology.<\/p>\n\n\n\n
\u201cOur goal is to give people a good way to understand how we can do a little experimentation but also be safe,\u201d said Amanda Barrett, vice president of news standards and inclusion at AP.<\/p>\n\n\n\n
The journalism think tank Poynter Institute, saying it was a \u201ctransformational moment,\u201d urged news organizations this spring to create standards for AI\u2019s use, and share the policies with readers and viewers.<\/p>\n\n\n\n
Generative AI has the ability to create text, images, audio and video on command, but isn\u2019t yet fully capable of distinguishing between fact and fiction<\/p>\n\n\n\n
As a result, AP said material produced by artificial intelligence should be vetted carefully, just like material from any other news source. Similarly, AP said a photo, video or audio segment generated by AI should not be used, unless the altered material is itself the subject of a story.<\/p>\n\n\n\n
That\u2019s in line with the tech magazine Wired, which said it does not publish stories generated by AI, \u201cexcept when the fact that it\u2019s AI-generated is the point of the whole story.\u201d<\/p>\n\n\n\n
\u201cYour stories must be completely written by you,\u201d Nicholas Carlson, Insider editor-in-chief, wrote in a note to employees that was shared with readers. \u201cYou are responsible for the accuracy, fairness, originality and quality of every word in your stories.\u201d<\/p>\n\n\n\n
Highly-publicized cases of AI-generated \u201challucinations,\u201d or made-up facts, make it important that consumers know that standards are in place to \u201cmake sure the content they\u2019re reading, watching and listening to is verified, credible and as fair as possible,\u201d Poynter said in an editorial.<\/p>\n\n\n\n
News organizations have outlined ways that generative AI can be useful short of publishing. It can help editors at AP, for example, put together digests of stories in the works that are sent to its subscribers. It could help editors create headlines or generate story ideas, Wired said. Carlson said AI could be asked to suggest possible edits to make a story concise and more readable, or to come up with possible questions for an interview.<\/p>\n\n\n\n
AP has experimented with simpler forms of artificial intelligence for a decade, using it to create short news stories out of sports box scores or corporate earnings reports. That\u2019s important experience, Barrett said, but \u201cwe still want to enter this new phase cautiously, making sure we protect our journalism and protect our credibility.\u201d<\/p>\n\n\n\n
ChatGPT-maker OpenAI and The Associated Press last month announced a deal for the artificial intelligence company to license AP\u2019s archive of news stories that it uses for training purposes.<\/p>\n\n\n\n
News organizations are concerned about their material being used by AI companies without permission or payment. The News Media Alliance, representing hundreds of publishers, issued a statement of principles designed to protect its members\u2019 intellectual property rights.<\/p>\n\n\n\n
Some journalists have expressed worry that artificial intelligence could eventually replace jobs done by humans and is a matter of keen interest, for example, in contract talks between AP and its union, the News Media Guild. The guild hasn\u2019t had the chance to fully analyze what they mean, said Vin Cherwoo, the union\u2019s president.<\/p>\n\n\n\n
\u201cWe were encouraged by some provisions and have questions on others,\u201d Cherwoo said.<\/p>\n\n\n\n
With safeguards in place, AP wants its journalists to become familiar with the technology, since they will need to report stories about it in coming years, Barrett said.<\/p>\n\n\n\n
AP\u2019s Stylebook \u2014 a roadmap of journalistic practices and rules for use of terminology in stories \u2014 will explain in the chapter due to be released Thursday many of the factors that journalists should consider when writing about the technology.<\/p>\n\n\n\n
\u201cThe artificial intelligence story goes far beyond business and technology,\u201d the AP says. \u201cIt is also about politics, entertainment, education, sports, human rights, the economy, equality and inequality, international law, and many other issues. Successful AI stories show how these tools are affecting many areas of our lives.\u201d<\/p>\n\n\n\n
The chapter includes a glossary of terminology, including machine learning, training data, face recognition and algorithmic bias.<\/p>\n\n\n\n
Little of it should be considered the final word on the topic. A committee exploring guidance on the topic meets monthly, Barrett said.<\/p>\n\n\n\n
\u201cI fully expect we\u2019ll have to update the guidance every three months because the landscape is shifting,\u201d she said.<\/p>\n","protected":false},"excerpt":{"rendered":"
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